The Spark. The Breath. The Blueprint.

The Spark. The Breath. The Blueprint.

I never meant to start a movement. I meant to leave a map.


A few years ago, I sat down and wrote a list.


It wasn’t for a course or a company. It was a list for my daughter.


It's called “Notes for Lenin.” And it was everything I wish someone had told me earlier:

• That you can subtract your way to a better life.

• That the world changes depending on how you see it.

• That connection is the only real currency.

• That the breath between your reactions holds your power.

• That your brain is like a puppy—train it or it’ll wreck your house.

• That you are one decision away from a different life.


At the time, I didn’t know it…

but that list became the foundation for everything I teach now.


It became Run the Protocol.

It became The Lab 90.

It became The Go Bigger Protocol.


But more than anything—it became a philosophy:


I'm not here to teach you who to be.

I'm here to show you what’s always been true.

Because when you see clearly, you choose powerfully.


That’s what this is about. The spark. The breath. The blueprint.


Let’s fucking go.

—Chad

If this resonated, you’re already closer than you think.

If this resonated, you’re already closer than you think.

Here’s what happens next

Here’s what happens next

The world isn’t ready, but we’re building it anyway.
This is Solomon’s Paradox on Steroids.

Run the Protocol